The World’s Most Trusted Telemarketing Scripts

Used by the who’s who of the technology industry since 1993 to gather market intelligence, penetrate new markets, generate leads, set appointments, and close sales.

CCI IT Telemarketing

Do you need a telemarketing script to get your team started on a new campaign?

Do you have a good offer, well-trained agents, and a decent prospect list, but your campaign seems to be going nowhere fast?

Just like a poor prospect list or under-trained agents, an ill-conceived telemarketing script can torpedo your project before it even leaves the harbor.

With over 18 years of business-to-business telemarketing experience, CCI understands the challenges you face and is here to help you get the most out of your telemarketing campaign.

Introducing CCI P.O.W.E.R. Scripts

  • Professional: Your customers are sophisticated buyers of business  technology and services. You need a telemarketing script that will enhance your image, not damage it- as could only be prepared by a service agency with over 17 years of B2B, high-tech telemarketing experience…
  • Original: Your customers get called all the time- one telemarketer sounding pretty much like any other. Your telemarketing script needs to break the mold just enough to get their attention but not trigger any alarm bells…
  • Weathered: Unlike most copywriters and consultants that will write your telemarketing script in a vacuum by drawing inspiration from your brochures and technical documentation, we test your scripts in a live environment. By the time we deliver your script to you, it should feel “right,” like a favorite pair of shoes. Your agents should be able to adapt it with a minimum of training and fuss…
  • Effective: Broken down to it’s component parts,  your telemarketing script is scientifically tested one element at a time. We will give you the best performing script as determined by statistically validated tests…
  • Re-Writable: For your agents to truly internalize and relate to your telemarketing script, they need to be able to personalize it. Each script comes with a Personalization and Testing Guide you can distribute to your agents…

Our B2B Telemarketing Scripts Give You An Edge

Once you have all the pieces of the puzzle in place for your telemarketing campaign, including an effective telemarketing script, your job gets a lot easier:

  1. You will experience an increased ROI
  2. You will have new options including hiring additional staff, funding new lead generation programs, incorporating additional technologies to further enhance your telemarketing campaign, and more…
  3. You will experience reduced personal stress and the freedom to focus on other areas of your business

A case in point:

Cemax/Icon/Imation, A Kodack Company

“…Came Across As Peers…”

“After attendance at a major tradeshow, we needed assistance following up on all the inquiries we received. We develop and market high-end Picture Archiving and Communications Systems (PACS) that range in cost anywhere from a few hundred thousand dollars to as much as a million or more dollars per installation. Our customers are sophisticated buyers and would be instantly turned off by a “telemarketing call.” CCI’s reps successfully carried out this project by approaching the calls in a conversational manner and coming across as “peers” rather than “telemarketers.” For this to work, they had to be completely familiar with our technology. CCI’s in-depth training made this possible. Impressed by CCI’s performance, we then utilized their services to help us open discussions with decision makers in major HMO’s throughout the state of California. We also employed CCI’s services to research a potential market segment for some of our lower-end systems. I recommend without hesitation CCI to anyone (except our competitors!) that needs to outsource telemarketing.”- Oran Muduroglu, VP Marketing

When we first spoke to Oran, he had already soured on the idea of outsourcing telemarketing due to previous bad experiences with other agencies.

Company executives, himself included, just didn’t think that agents that didn’t go through their corporate recruitment and training program could possibly represent their company adequately.

The linchpin to our success for Oran was careful call scripting, without which the entire project would have been a non-starter.

Technology, Finance, & Medical Verticals Expertise

Clients for whom we have written event support, market research, lead generation, and appointment setting telemarketing scripts include companies such as:

Autodesk
Cemax/Icon/Kodak
eCivis
EMC
GATX
Oracle
QRS Corporation
Siebel Systems
VAR Magazine
Hughs
…and many more

Highly Recommended…

“…200% Improvement…” – Lee Thompson, VP Marketing

“…Brought Us New Clients…” – Markus Harisson, President

“…Came Across As Peers…” -Oran Muduroglu, VP Marketing

You can view a sampling of recommendations here: Client Testimonials

How Can We Help You?

Contact us with any questions or to arrange for a no-obligation free consultation of up to 30 minutes. Contact Form